12:10, 05/09/2007
Second Life Grid launches
Introducing the Second Life Grid.
Sounds impressive but it's really a bit of marketing repositioning SL in a targeted way to marketers and organisations in general.
The programs Linden Lab talk about have been in existence for months / years, but it's obviously more comprehensible for those seeking to take advantage of them by presenting them in a vertical, targeted website.
Interesting that they are launching this channel initiative now, when perception of SL in the wider world is riding quite low.
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